In Quebec, winter is part of everyday life. The first snowfalls, rosy cheeks from the cold, endless sledding adventures… and little ones begging to stay outside for just five more minutes (or twenty!).
Making the most of the colder months doesn't have to be complicated. The right winter clothing, a few tips to simplify your routine and some fun activity ideas are all you need to turn snowy days into wonderful family memories.
Whether you love spending time outdoors or prefer a hot chocolate after a short walk, here are our tips for a comfortable, active winter filled with special moments.

Love winter? Start by dressing for it
In Quebec, we know winter weather can be unpredictable. A freezing morning, a snowy afternoon, then a milder day with wet, slushy conditions. The key to enjoying it all? Choosing clothing that suits the weather and, more importantly, everyone's activities.
For Kids: Ready to Play, Whatever the Weather
At school, daycare or on the sledding hill, kids are always on the move. Their winter clothing needs to keep up with them.
Here are a few essentials to have on hand:
- Warm, waterproof snowsuits that can handle serious snow play
- Breathable thermal base layers
- Smart accessories: long mittens, stretchy neck warmers, thermal socks
- Easy-on, insulated boots
For little ones, practical details make all the difference. Think easy-to-use zippers, adjustable cuffs and clothing that gives them plenty of room to move and play.
For Adults: Comfort Without Compromising on Style
No two winter outings are quite the same. From everyday commutes to family walks and outdoor sports, your needs can change from one activity to the next.
A well-insulated jacket might be perfect for cold days in the city, while a style designed for more active adventures should also offer freedom of movement and help manage moisture.
Add a few warm accessories and easy-to-layer pieces, and you're ready to enjoy the season.
To round out your winter wardrobe, here are a few essentials worth having on hand, whatever your plans:
- A stylish, well-insulated coat made for deep freezes (hello, -30 °C!)
- Lined snow pants for long outdoor adventures
- A quality toque + warm gloves
How to Choose the Right Winter Jacket for Your Activities
There's more than one way to enjoy winter. And luckily, there's more than one type of winter jacket to help you make the most of it!
At Aubainerie, we've identified four winter profiles to help you find outerwear that fits your lifestyle.
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Urban Winter: for everyday commutes, city outings and days when style meets comfort.
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Recreational Winter: for playing in the snow, family walks and occasional outdoor activities.
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Snow Sport Winter: for skiing, snowboarding and adventures on the slopes.
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Outdoor Winter: for longer outings and activities that call for protection from winter weather.
The idea? Choose a jacket that fits the way you enjoy winter, rather than focusing on looks alone.
So, what's your winter profile?
Answer a few questions to discover your profile and find the winter jacket or snowsuit that suits the way you enjoy the season.
→ Discover your winter profile
Prefer to explore all your options?
→ Shop the winter collection for the whole family at Aubainerie
Quality, style, and budget: yes, you can have it all
Think stylish, warm winter gear has to cost a fortune? Think again. It’s all about choosing wisely.
Our top money-saving tips:
- Support local brands—they design with our weather in mind (like Aubainerie!)
- Pick versatile pieces that work for school, the slopes, and weekend getaways
- Look for adjustable and unisex items for kids—they last longer
- Wash and care properly to extend your gear’s lifespan
- Watch for seasonal sales—timing is everything!
Budget-friendly winter favourites at Aubainerie:
- Children’s coats and snowsuits under $100
- Durable men’s snow pants for less than $100
- Adorable (and warm!) kids mittens for under $25

10 winter activities for families in Quebec
You don’t need a big budget to make winter memories. Here are 10 tried-and-true ideas:
- Parc Jean-Drapeau (Montreal)
Dive into winter joy at Montreal’s Fête des Neiges: tubing zones, skating, outdoor games for kids—many activities are free. - Parc Jeanne-Mance (Montreal)
A magical evening stroll under winter lights—peaceful, accessible, and free. - Parc de la Rivière-des-Mille-Îles (Laval)
Explore a protected natural space for a snowshoe hike or a family-friendly frozen trail. - Parc Michel-Chartrand (Longueuil)
Enjoy over 20 km of cross-country skiing and snowshoeing trails plus a family sledding hill. - Domaine Enchanteur (Notre-Dame-du-Mont-Carmel, Mauricie)
Skate through forest trails and snowshoe in an enchanting setting—a memorable day out. - Parc Omega (Montebello, Outaouais)
Winter wildlife safari by car to see moose and wolves. Entry fee required but ideal for little ones. - Pointe-aux-Lièvres (Quebec City)
Skate along the frozen river in the heart of the city—a mix of nature and urban vibes. - Le Saisonnier Outdoor Centre (Lac-Beauport)
Snowshoeing trails with rental options available—a fun, active family outing. - Mont-Tremblant (Laurentians) A bit farther, but worth it for tubing, snowshoeing, and snowy fun in a pedestrian village.
- Hôtel de Glace (Valcartier) Tour or spend a night in the Ice Hotel—ice sculptures, hot chocolate, and an unforgettable family memory.
💡 Winter outing tip: keep an emergency bag ready with spare mittens, hand warmers, snacks, and dry socks.
Morning chaos? Here’s how to keep winter gear stress-free
Getting dressed in winter can feel like an Olympic sport. Here’s how to win at mornings:
Organization + visuals = calm starts
- Prep outfits the night before—all in one place
- Set up a winter gear station (kid-height hooks, labeled baskets)
- Use illustrated checklists for little ones (hat, neck warmer, mittens, etc.)
- Keep boots on an absorbent mat and a backup pair handy
Bonus tip: Play upbeat music in the morning—it makes everything smoother.

Make Your Winter Clothing Last Longer (and Keep It Looking Great)
When you invest in a good winter jacket or snowsuit, you want it to last! Here are a few tips to help you care for your winter clothing, while always following the specific care instructions for each garment.
Care tips we swear by:
- Always read and follow the care label
- Wash in cold water on delicate with a gentle detergent
- Dry flat or tumble low with dryer balls to restore fluff
- Use a fabric brush to remove salt stains
- Store gear in breathable cotton bags (never plastic)
Smart care = more winters, more savings.
Winter is a vibe (and a mindset)
What if we stopped dreading the cold and started embracing it?
Small changes, big impact:
- Light a candle in the morning—even before your coffee
- Cook cozy family recipes (lentil soup, homemade cookies, spiced hot chocolate)
- Create a Sunday ritual: fondue night, board games, snowshoe walks
- Plan mini escapes: brunch + snowy stroll + Aubainerie shopping trip
- Spend the whole day outside making snow angels. Wet mittens, rosy cheeks… and memories you’ll never forget.
That’s what family winter is all about.

Make the most of the season—starting now
Winter is here. What if this year, you embraced it fully?
With the right gear, a little planning, and loads of inspiration, the coldest season might just become your family’s favourite.
→ Shop winter essentials for the whole family now at brnhcppm.top
Your top winter family questions—answered
When is the best time to buy affordable winter gear in Quebec?
Late fall and end-of-year sales like Black Friday are great times to score deals. Don’t miss post-holiday and clearance events at Aubainerie.
How should I dress my child for long play sessions in the cold?
Layer up: breathable base layer, insulating mid-layer (fleece or wool), and a waterproof outer layer. Add long mittens, a neck warmer, and a lined toque.
Where can I find stylish and durable winter wear at great prices?
Aubainerie has a wide selection for women, men, and kids—made for Quebec winters and budget-friendly. → Browse the winter collection
What are the best free winter activities for families in Quebec?
Outdoor skating, elf scavenger hunts, sledding in parks, snowshoeing, and winter festivals—fun and accessible across the province.
How can I keep winter gear in good shape?
Cold wash, low heat dry with dryer balls, and breathable fabric storage bags help extend the life of your gear.

Article originally published on November 11, 2025. Updated on October 27, 2026.






